Snowplow AnalyticsSnowplow is a global leader in customer data infrastructure (CDI) for AI, enabling organizations to collect, validate, and enrich real-time, event-level behavioral data. Their platform delivers governed, AI-ready data to cloud data platforms, powering advanced analytics, personalization, customer journey insights, and AI-driven applications. Snowplow is trusted by leading brands to unify and operationalize customer data for marketing, digital products, and fraud detection.
AcceleratorsPre-built, customizable code solutions to accelerate analytics, personalization, and customer data initiatives.
Audience HubNo-code audience builder for creating and activating customer segments from behavioral and demographic warehouse data.
Data Model PacksProduction-ready data models that transform raw behavioral data into structured, analytics-ready insights for advanced analytics and AI.
Data PipelineReal-time behavioral data pipeline for collecting, enriching, and activating granular event-level data at scale.
Data Product StudioPlatform for defining, managing, and activating high-quality behavioral data products with granular control and advanced enrichment.
Event ForwardingReal-time event forwarding platform for streaming validated, enriched behavioral data to internal or external systems with low latency.
Event TrackingSnowplow Event Tracking enables granular, customizable behavioral data collection across platforms, supporting real-time analytics and AI applications.
InterventionsAI-powered engine for real-time, personalized customer engagement and intervention, optimizing conversions, retention, and customer experience.
Profiles StoreReal-time API and infrastructure for storing, computing, and serving unified user profiles and attributes for personalization and AI.
Reverse ETLSync modeled behavioral data from your warehouse to 200+ business tools, automating data activation and reducing engineering overhead.