The standalone Latent Class package for analyzing a variety of discrete choice (or allocation-based) data sets. The CBC Latent Class module uses an easy .csv-formatted data file format.

Our standalone CBC/HB system for analyzing a variety of discrete choice (or allocation-based) problems. CBC/HB uses an easy .csv-formatted data file format.

Our most powerful tool for conjoint analysis simulation and optimization. Simulate/optimize for share, profit, revenue, or total utility. Includes sensitivity analysis and multi-objective search.

Cluster Ensemble Analysis is a newer approach that leverages multiple segmentation solutions to find an even better, "consensus" solution than individual cluster or latent class solutions.

Discover is our modern, streamlined web-based survey analysis and market research software solution providing basic MaxDiff, conjoint analysis, general interviewing, and data analysis.

Our HB-Reg software is for regression-based problems where respondents provide multiple observations (cases) which include a continuous dependent variable.

Lighthouse Studio is our industry-leading Windows desktop application survey and survey analysis software tool for MaxDiff and conjoint analysis. It also gives you full power and flexibility to author online and offline surveys, analyze data, and run market simulations. Many use Lighthouse Studio for all their general survey and choice analytics needs.

This online analysis and simulation tool makes your MaxDiff data come alive. Simulate share of choice for subsets of items. Optimize sets of items for maximum respondent motivation and reach (TURF).

Our streamlined online conjoint analysis simulator. Attractive interface and essential features for simulation and delivering an intuitive what-if tool to clients.