OptiMineOptiMine is a US-based software company specializing in cloud-based marketing attribution, marketing mix modeling, and cross-channel marketing analytics. Their platform provides privacy-safe measurement and optimization for both digital and traditional marketing channels, serving brands, agencies, and retail media networks without using personally identifiable information (PII).
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OptiMine
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OptiMine InsightSaaS platform for privacy-safe, cross-channel marketing attribution and campaign analytics, providing actionable insights and real-time reporting.
OptiMine INSPIRESaaS platform for real-time, AI-driven marketing scenario planning, allowing instant modeling and optimization of budget allocation across channels.
OptiMine INTENTSaaS platform for agile, machine learning-driven marketing mix modeling and budget optimization, delivering actionable, fully optimized media plans.