SoftwareOne Marketplace - Lotame Data Exchange

Lotame Data Exchange

Lotame is a global data, identity, and audience platform that helps marketers connect first‑party data, enrich it with trusted third‑party sources, and activate addressable audiences across web, mobile, CTV, and social to drive measurable advertising outcomes

Vendor

Lotame Data Exchange

X

http://twitter.com/lotame

Company Website

LinkedIn

http://www.linkedin.com/company/lotame

Addressable Audiences
Provides curated, cookieless audience segments and marketplace activation to extend reach and optimize advertising across web, social, and CTV.
Lotame Data & Identity Services
Standalone data and identity services that unify customer data, resolve identities, and deliver global audience feeds to improve targeted advertising and measurement.
Spherical Data Collaboration Platform
A data collaboration platform that unifies first-party data, enriches audiences, and activates identity-driven advertising across channels.

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