Visual Search by Particular Audience is a computer vision-powered solution that transforms product discovery into a visually intuitive experience. Designed for eCommerce platforms, it enables customers to find visually similar items in milliseconds using “See Similar” buttons embedded in carousels, listing pages, and search results. This technology helps retailers capture visual intent, reduce stockout conversion loss, and improve product discoverability.

Features

• Visually Similar Search (VSS): Instantly identifies and displays products that look similar to the one a customer is viewing.
• Visual Similar Recommendations (VSR): Suggests alternative items based on visual attributes, enhancing product discovery.
• See Similar Buttons: Embedded in carousels and listing pages to allow mid-scroll discovery of similar items.
• Stockout Conversion Recovery: Offers visually similar alternatives when preferred items are unavailable.
• Size & Depth Availability Handling: Helps customers find alternatives with similar visual appeal when specific sizes or variants are out of stock.
• Visual Intent Capture: Detects and responds to customer preferences based on visual cues.
• Millisecond Response Time: Delivers results instantly for seamless user experience.
• Contextual Commerce Integration: Works alongside other Particular Audience modules like Hyper-Personalization and Retail Media.

Benefits

• Increased Conversion Rates: Keeps customers engaged by offering visually similar alternatives when stock is limited.
• Enhanced Product Discovery: Enables intuitive browsing and exploration based on visual preferences.
• Reduced Bounce Rates: Prevents drop-offs due to unavailable items by offering relevant substitutes.
• Improved Customer Satisfaction: Delivers a more natural and enjoyable shopping experience.
• Seamless Integration: Easily embedded into existing carousels, listings, and search results.
• Scalable Across Catalogs: Works with large and diverse product inventories.