Retain is Recharge’s holistic suite of loyalty and retention tools designed to help subscription-based businesses reduce churn, recover failed payments, and re-engage lapsed subscribers. Available as a paid add-on for Pro & Custom subscription plans, Retain empowers brands to get more out of their customer acquisition spending by extending the lifetime value of subscribers. With Retain, merchants can engage, incentivize, and save subscribers using AI-driven insights, personalized offers, and seamless customer experiences. The platform integrates rewards, cancellation prevention, payment recovery, win-back campaigns, and referrals into one unified system—making retention a strategic growth lever.

Features

Rewards

• Personalized incentives like cash-back credits, discounts, and free gifts
• Full customer journey integration across cancellation, recovery, and win-back flows
• Subscriber-controlled gifting experiences
• Segmentation and A/B testing for optimized loyalty strategies Cancellation Prevention
• Dynamic offers based on behavior, traits, and shopping history
• No-code customization of messaging, layout, and embedded media
• RechargeAI-powered churn insights directly on the dashboard Failed Payment Recovery
• Smart retry technology and strategic notifications
• Frictionless payment updates via customer portal
• End-to-end analytics and A/B testing for recovery optimization Win Backs
• No-code landing pages to showcase benefits and drive reactivation
• Password-free reactivation for ease of use
• Built-in drip campaigns with custom notifications Referrals
• Customizable referral offers rewarding both advocates and new customers
• Promotional touchpoints across checkout, portals, and emails
• Seamless branded landing pages and automatic offer reminders

Benefits

• 65% more cancellations saved
• 88% of failed transactions recovered
• 44% churn reduction
• Extend subscription lifecycles and increase customer lifetime value
• Reduce passive churn from payment failures
• Re-engage lapsed subscribers with frictionless reactivation
• Turn subscribers into brand advocates through referrals
• Save time with no-code tools and AI-powered insights
• Optimize retention strategies with segmentation and testing