Qualtrics Location Experience is a cloud-based solution designed to help organizations collect, analyze, and act on customer feedback specific to their physical locations, such as retail stores, branches, or offices. The platform enables businesses to understand customer sentiment and operational issues at each site, identify trends, and implement targeted improvements. By integrating feedback from multiple channels—including surveys, digital touchpoints, and in-person interactions—Qualtrics Location Experience supports data-driven decision-making to enhance customer satisfaction and drive business outcomes at the local level.

Key Features

Multi-Channel Feedback Collection Gathers customer feedback from various sources at each physical location.

• Supports surveys, kiosks, QR codes, and digital channels.
• Enables real-time feedback capture on-site.

Location-Based Analytics Provides detailed insights into customer experience at individual sites.

• Compares performance across locations.
• Identifies trends, strengths, and areas for improvement.

Actionable Dashboards and Reporting Delivers visualizations and reports tailored to location managers and executives.

• Customizable dashboards for different roles.
• Automated alerts for negative feedback or operational issues.

Integration with Operational Systems Connects feedback data with other business systems for holistic analysis.

• Supports integration with CRM, POS, and workforce management tools.
• Enables closed-loop follow-up and issue resolution.

Benefits

Improved On-Site Customer Experience Enables targeted improvements at each location based on real customer input.

• Increases customer satisfaction and loyalty.
• Reduces operational blind spots.

Operational Efficiency and Accountability Empowers local managers with actionable insights.

• Drives accountability for site-level performance.
• Streamlines issue identification and resolution.

Scalable Experience Management Supports organizations with multiple locations.

• Standardizes feedback and improvement processes.
• Facilitates benchmarking and best practice sharing.