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PlatformZipari

Personalized CX platform for health insurers — omnichannel member engagement, portals, analytics, and automation.

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Product details

Overview

Zipari is a customer experience (CX) platform purpose-built for the health-insurance market. It unifies and centralizes member data and interactions to provide personalized, omnichannel engagement across portals, mobile applications, email, and contact centers. The platform automates payer workflows, reduces administrative complexity, and leverages analytics to deliver actionable insights that improve member experience, satisfaction, and retention. With deep integration into existing payer systems, Zipari enables secure, compliance-ready digital experiences that support both members and agents. It empowers health plans to streamline operations, enhance communication, and accelerate digital transformation.

Features and Capabilities

  • Member Experience & Self-Service: Personalized member portals and mobile experiences that support self-service (claims, benefits, documents) and next-best-action prompts to increase engagement and reduce inbound contact volume.
  • Omnichannel Engagement: Unified handling of interactions across web, mobile, email, and contact center so members get consistent, contextual experiences regardless of channel.
  • CX Profile & Data Unification: A centralized CX profile captures member touchpoints, behavioral signals, and context so personalization and analytics are based on a single view of the consumer journey.
  • Analytics & Insights: Built-in dashboards and analytics to measure member KPIs, satisfaction, channel performance, and to operationalize findings into campaigns and workflows.
  • Automation & Workflows: Pre-designed payer workflows and automation (e.g., enrollment, appeals routing, care-gap nudges) that can be configured to match plan operations and compliance needs.
  • Sales & Agent Support: Sales experience tools and agent interfaces that surface member context and streamline quoting, enrollment, and renewals.
  • Security & Compliance: Designed for the regulated payer environment with attention to PHI security, auditability, and enterprise governance.
  • Integration & Extensibility: Connectors and APIs to integrate with core admin systems, CRM, claims, telephony, and identity providers so Zipari works with existing tech stacks.
  • Provider & Partner Touchpoints: Capabilities to coordinate provider-facing actions (e.g., pushing care-gap info) and to align provider and member engagement for better outcomes.
  • Ready-to-deploy Solutions: Industry-specific packaged solutions for payers that speed time-to-value with pre-configured workflows and UX patterns.