Orchestrations & Workflows

Efficiently scale your marketing and sales operations. Create unparalleled marketing and sales efficiency and maximize your tech stack. 6sense Orchestrations and Workflows eliminate manual processes and faulty data.

• **Stop wasting time on manual, error-prone processes: **Automate your most critical data operations to reduce errors, inaccuracies, and duplicative efforts. Save time and money with cleaner, more accurate data.
• **Scale plays & launch targeted campaigns with less effort: **Create dynamic, always on-campaigns that react to buyer behavior and automatically updates the audience as they move through their buying journey.
• **Trigger workflows to interested buyers & improve data quality: **Acquire new contacts and enrich existing data at a regular cadence. Seamlessly enroll buyers into existing campaigns based on their real-time behaviors.

Features

• **Purchase New Contacts: **Purchase contacts that 6sense has confirmed to not exist within your integrated CRM and MAP databases — but may be available via 6sense contact data providers.
• **Account Enrichment: **Enrich account firmographic data on any relevant object to enable assignment workflows, external scoring processes, and firmographic-based reports within your CRM and MAP.
• **Lead-to-Account Enrichment: **Identify the account that is most appropriate for a lead to belong to and enrich with job function — and job-level — values to enable reports and filters within your CRM and MAP.
• **Segment Enrichment: **Enable Sales Operations to build reporting and automation into your CRM and MAP, based on a target account’s affiliated segments.
• **Add Audience to Campaign: **Automatically add leads or contacts to campaigns in your CRM or MAP based on conditions such as account profile fit, intent, technographics, recent activities, and more.
• **Add Audience to Cadence: **Automatically add leads or contacts to Salesloft or Outreach cadences based on 6sense insights.
• **Create Net-New Accounts: **Create new CRM accounts missing from your CRM.
• **Automated Workflows: **Set up and prioritize automated workflow triggers based on any combination of data (from 6sense data or integrations).