
SAP Emarsys empowers marketers to engage customers across channels with AI-driven personalization. The platform supports native channels and partner integrations, enabling dynamic, scalable, and innovative omnichannel marketing strategies to drive revenue and customer loyalty.
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Emarsys, a SAP company
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Omnichannel Marketing Platform
Effortlessly connect and execute customer engagement across channels Discover how the SAP Emarsys omnichannel marketing platform helps marketers engage their customers wherever they are, with what they want.
Giving more power to omnichannel marketers
The SAP Emarsys omnichannel marketing platform supports a breadth of both native channels and an extensible ecosystem of best-in-class partner integrations that unlock additional revenue streams, scalability and innovation.
Balance sophistication and ease-of-use with AI-powered email. Deliver marketing and transactional emails with agility, precision and reliability. Segment contacts, personalize content with AI, and integrate email into cross-channel campaign automations to drive revenue for the business.
Web
Make your website more interactive with personalized on-page experiences and proactive web push messages. Tailor your website to individual visitors with special offers and AI-powered recommendations based on real-time session and historical first-party data.
Digital Ads
Build dynamic segments using your first-party contact data and target them with personalized advertising campaigns across Facebook, Instagram, Messenger, Google, TikTok, LinkedIn and Criteo.
SMS
Reach customers offline and on-the-go with 1:1 personalized SMS campaigns. Engage with real-time offers and time-sensitive updates based on customer behavior and location to influence engagement and conversion.
Mobile Wallet
Launch mobile wallet campaigns with personalized passes such as digital vouchers and loyalty cards, natively through our platform. Drive mobile engagement without an app and close the loop on the digital to in-store experience.
Mobile App
Increase mobile engagement and revenue through real-time, mobile app driven experiences like inbox, in-app, or push messages. Accelerate business outcomes with proven mobile engagement strategies as part of your omnichannel mix.
Conversational Messaging
Interact directly with customers all around the world through feature-rich conversational apps like WhatsApp. Deliver personalized content and offers or engage in two-way semi-automated conversations that nurture customer loyalty.
Direct Mail
Incorporate high touch direct mail as a strategic part of your omnichannel marketing strategy. Send relevant and timely print mailers using transactional and behavioral first-party data to segment, personalize and automate offline engagement.