Mobile Customer Engagement

Drive mobile revenue with 1:1 personalized engagements Deliver mobile customer engagement in real time based on customer, product, and sales data across multiple channels.

Grow the lifetime value of mobile-first customers using data-enriched personalization

Despite investing significant time and resources into development, marketing, and adoption, many brands still struggle to generate meaningful returns from mobile app engagement. Our mobile customer engagement solution integrates with your marketing and commerce channels and, by enriching mobile engagements with 1:1 personalization, SAP Emarsys helps you increase mobile revenue and realize true return on app investment. Mobile wallet Engage mobile customers and connect online-to-offline experiences without needing an app. Push Get the right messages in front of customers with highly targeted push notifications. In-app Capitalize on cross-channel touchpoints and user shopping behavior to deliver unique in-app offers. Inbox Keep long-term offers at the front of your customers’ minds with a simple-to-set-up in-app inbox message.

Drive mobile revenue with higher app engagement

When mobile app users stay engaged, you get bigger shopping carts, more first-party data, and more lifelong customers. Encourage first purchases or bring back loyal buyers by using a host of complex data points including purchase history, product affinity, and browsing behavior to power revenue-driving mobile app messages.

Send automated messages based on real-time triggers

Remove the friction from your user journey with automated push, in-app, and inbox messages. Drive account creation, recover abandoned carts, win back inactive users, and provide order updates with notifications automated to send in real time when triggered by key user behaviors.

Promote your brand in the moment

Easily import store, arena, or any other physical property location data to deliver geo-targeted push messages. Automatically send alerts, updates, or promotions to your customers when they enter or exit a targeted area.

Connect customer, product and app purchase data

As a fully integrated customer engagement platform, SAP Emarsys brings together your key marketing channels to break down data silos. A connected view of the customer allows you to engage users with highly relevant, real-time communications while they are active in your mobile app.

Grow your strategy with partner integrations

Adapt your mobile app marketing to the growing needs of your business. From creating mobile apps to crafting personalized experiences, our library of world-class partner integrations will help you deliver next-level engagement to your mobile customers.