Centralized software for managing, controlling, and distributing product information and digital marketing assets.
Vendor
Elecosoft
Company Website

Marketingmanager is a web-based software solution that combines Product Information Management (PIM) and Digital Asset Management (DAM) to provide a central database for organizing, controlling, and distributing marketing and sales product information, such as photos, videos, templates, and technical specifications. It streamlines workflows and integrates with existing IT infrastructure to optimize the management and distribution of marketing collateral.
Key Features
Centralized Database Organize and store all marketing-related product information and assets in one location.
- Supports photos, videos, templates, and technical specifications
- Ensures up-to-date information is accessible
Web-Based Distribution Distribute product information to customers and partners via a secure web portal.
- Web Media DB client portal with privilege settings
- Access control for external users
Workflow Optimization Automate and accelerate the creation, updating, and sharing of marketing materials.
- Monitors file folders for changes
- Logs and displays newly created or updated data
Integration Capabilities Connects with existing company systems for seamless data flow.
- Integrates with ERP and merchandise management systems
- Supports both web and desktop software connections
Support and Training Comprehensive support and learning resources.
- Technical, installation, and activation support
- Access to help desk, tutorials, forums, and training sessions
Benefits
Efficiency in Marketing Operations Speeds up the management and distribution of product data.
- Reduces manual effort and errors
- Enables faster updates and campaign launches
Consistent and Controlled Data Sharing Ensures all stakeholders access the latest, approved information.
- Centralized control reduces inconsistencies
- Privilege settings protect sensitive data
Enhanced Collaboration Facilitates collaboration between internal teams and external partners.
- Secure, role-based access for agencies and customers
- Streamlined communication and data exchange