Reach the right contact with the right message

Your email subscribers probably come from different demographics, are at different stages in the buying cycle and have different workflows and needs. So, why would you want to send them all the same marketing campaigns? The less you personalize your emails, the more likely they are to end up exactly where you don’t want them: in the trash! With Campaigns’ email segmentation tool, you can filter your recipient list based on campaign data and interactions and send targeted emails to make sure the right message gets delivered to the right people.

Features

• **People filters: **Segment contacts based on criteria such as deals, activities and products
• **Campaign filters: **Use campaign data to target subscribers based on email open date, engagement rate and more
• **Mix item fields: **Combine contact filters with campaign data filters to send ultra-personalized professional emails
• **Customize segmenting: **Create subgroups based on pre-existing custom filters in your Pipedrive CRM