Quantify social performance and rank against competitors.
Vendor
Comscore
Company Website
The first true view of the branded content landscape for advertisers and content creators.
Data Explorer, Powered by Shareablee, provides unprecedented advertiser intelligence of social metrics, analysis of your audiences' affinities, and understanding of brand and influencer partners in your industry. Analyze social branded content from both advertiser and publisher perspectives and demonstrates the true power of your owned social by understanding your engaged social audiences and how you rank against competitive brands.
Features
Benchmark Against Competitors
The PowerRankings module provides standardized social media performance measurement at the parent company level, creating the first holistic view that enables marketers, agencies, and researchers to evaluate social media audiences like web and TV audiences.
Know What Your Audience Cares About
Analyze audience behaviors across social platforms with the Affinity module to know which brands, media and product categories your audience (and your competitors’ audiences) care most about for strategic intelligence.
Branded Content Insights
Partnership Explorer provides advertiser intelligence and real insights into the branded content landscape, giving your team the upper hand in planning and executing leading campaigns.