Privacy-centric data collaboration for commerce media

Monetize your first-party data with precise targeting, easy activation, and advanced measurement for outstanding results.

Privacy-centric collaboration for first-party data monetization

Empower your partners to create anonymized segments of commerce audiences and activate both onsite and offsite campaigns for precise targeting while ensuring privacy compliance.

Seamless and user-friendly, from onboarding to ongoing

Onboard within minutes and easily grant permissions, join datasets, and collaborate to run onsite or offsite targeting and activation. Create automatic flows to provision new data securely, from any environment.

Closed-loop measurement for improved ad buyers’ experience

Gain valuable insights with the first-to-market commerce media measurement solution that resolves the challenge of cross-platform onsite and offsite campaign performance analytics for endemic and non-endemic brands.

Unleash the potential of your first-party data

Power your network with one, robust platform for collaboration, activation, and insights.

Cloud-agnostic platform

Provision data from any sources to empower limitless collaboration on our interoperable platform.

Rich audience building tools

Segment audiences for onsite or offsite activation with ease for precise targeting.

Trusted, industry leading PETs

Leverage a globally acclaimed data clean room for privacy today, tomorrow, and beyond.

Connect with global brands

Collaborate with thousands of brands, thanks to AppsFlyer’s strong global footprint.

Advanced measurement tool

Unlock the growing offsite opportunity with AppsFlyer DCP through our unique integrations with walled gardens (Meta, Google, TikTok), SKU-level attribution, and 13 years of omnichannel cross-platform measurement expertise.

Controlled data collaboration

Work with the businesses and data systems of your preference to fuel innovation.