Aviso Lead Intelligence is a marketing intelligence platform leveraging AI to empower marketing teams with data-driven insights. It addresses common challenges faced by marketing and sales teams, such as outdated lead data, difficulty identifying high-quality leads, inefficient lead assignment, and a lack of clear insights into lead quality and sales cycle dynamics. The platform enriches lead profiles with internal and external data, providing a more comprehensive view of each prospect. This includes integrating data from sources like Bombora and G2 to identify high-intent leads. Aviso's AI-powered dynamic scoring system prioritizes leads based on their likelihood to convert, allowing sales teams to focus their efforts on the most promising prospects. The platform also facilitates smart lead routing, automatically assigning leads to the most effective SDRs based on historical conversion rates. Furthermore, Aviso's ICP (Ideal Customer Profile) profiling capabilities enable precise targeting of high-value customers. A comprehensive dashboard provides real-time visibility into lead quality, funnel stages, and sales cycle dynamics, enabling data-driven decision-making and strategy optimization. The platform offers features such as lead map visualization for immediate action prioritization, lead allocation capping to prevent SDR overload, automated lead reassignment to maintain consistent engagement, and customizable opportunity analysis tailored by industry and country. Ultimately, Aviso Lead Intelligence helps organizations improve key revenue KPIs, including net new revenue closed per rep, win rate, average deal size, sales cycle time, commit accuracy, and pipeline conversion.

Features & Benefits

• Data Enrichment: Enriches lead profiles with internal activities and external market signals for precision-targeted strategies.
• AI-guided Scoring: Uses AI to pinpoint and prioritize leads most likely to convert, focusing sales efforts on high-impact prospects.
• Predictive Lead Routing: Smartly assigns leads to SDRs with the best conversion records, streamlining the path from prospect to customer.
• Auto-Match Leads Against ICP: Delivers precision in prospecting by efficiently identifying and targeting high-value customers.
• Intelligent Dashboard: Provides key insights into lead quality and sales cycle dynamics for enhanced sales strategy.