AI-Powered SMS Marketing

Achieve faster results with personalized SMS Connect with customers on and offline with personalized, adaptive SMS marketing campaigns and automations.

Engage customers with personalized, behavior-based SMS campaigns

Driving ROI from SMS and MMS campaigns without personalization, customer analytics, and proven use cases is ineffective and inefficient. SAP Emarsys delivers contextually relevant SMS campaigns powered by AI-driven customer analytics with proven tactics known to drive ROI for your business.

• Increase email subscriber opt-in
• Deliver time-sensitive messages
• Increase order completion rates
• Reach offline customers

Create personalized campaigns and automations in minutes

Save time and resources by building, personalizing, and rapidly deploying SMS campaigns without complex coding or IT intervention. Quickly create SMS campaigns and transactional messages that can be personalized to individual customers with drag-and-drop personalization tokens.

Accurately measure campaign impact

Discover what works best and make educated marketing decisions with revenue attribution & analytics. Track the ROI of specific campaigns, demonstrate SMS revenue contribution, optimize marketing activities, and spend budget more effectively.

Maximize reach for your SMS campaigns through partner integrations

Through integrations with partners such as Sinch, Attentive, Tall Bob and more, you can deliver personalized, two-way text or conversational messaging to mobile customers across the globe. Deliver 1:1 rich media content in real time as standalone text campaigns or as part of your omnichannel customer journeys.

Respond to customer behavior in real-time

Take advantage of full cross-channel connectivity and automatically engage customers with time-sensitive, relevant communications. With SAP Emarsys, you can create and launch SMS automations based on dynamic triggers that react to customer behavior in real time.

Make SMS a two-way conversation

Give customers a new way to engage with your brand using Inbound SMS. With simple, customizable keyword-based triggers, you can turn SMS into a tool for collecting feedback, opting-out recipients, or enrolling customers in specific marketing programs.

Integrate easily with existing marketing channels

Experience true plug-and-play setup that connects with your marketing channels in minutes — without the need for developer support. With SAP Emarsys, you can effortlessly integrate SMS into your cross-channel mix and launch campaigns that complement your existing marketing strategies.