Lynx is a **fintech platform for healthcare payments** that enables health plans, digital health companies, providers, and benefit administrators to embed customizable financial services—including banking, payments, e-commerce, and investments—into their platforms. The company’s API-driven solutions help launch consumer-directed health accounts, issue benefit cards, manage healthcare payments, and offer curated e-commerce and investment experiences, aiming to improve affordability, engagement, and financial security for healthcare consumers.