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Vendor LogoBlueshift

Blueshift is a San Francisco–based AI-driven customer engagement platform founded in 2014. It unifies behavioral, transactional, and identity data into a real-time Customer Data Platform (CDP) and leverages predictive, generative, and decisioning AI to power personalized, automated campaigns across email, SMS, push, in-app, web, and social channels. As of late 2025, Blueshift is a Series C company headquartered in San Francisco, founded by Vijay Chittoor, Manyam Mallela, and Mehul Shah. It has raised approximately $57–96 million across 11 funding rounds and employs around 100–450 people.

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