Act-On Software is a provider of cloud-based marketing automation solutions designed for modern marketers. Founded in 2008, Act-On delivers a powerful yet easy-to-use platform that helps businesses of all sizes create, manage, and optimize digital marketing campaigns. The platform includes tools for email marketing, lead generation, lead scoring, analytics, and CRM integration, all enhanced by AI-driven capabilities. Act-On emphasizes affordability, intuitive design, and scalability, making it a popular choice for mid-market companies seeking sophisticated marketing automation without the c...