Zence Analytics Components

Powerful Data Analytics to transform your business Drive better business results with smarter, data-driven insights and get your data to do more!

• **Reports & Visualization: **Level up your customer data analysis with a powerful Reports and Visualization tool. Identify trends, gain significant insights, and make data-led decisions
• **Marketing Automation: **Harness the power of Marketing Automation tools to boost CX, Retention & ROI. Helping brands design personalized, seamless, and connected CX
• **Business Intelligence: **Implement a robust Business Intelligence solution that helps brands to explore details, find root causes and make better business decisions with the help of experts

Atlas Analyze business, customer and campaigns performance to identify customer’s purchase patterns, sentiments via intuitive dashboards Descriptive Analysis & Recommendations | Know one-timers, repeat sales, top contributors | Helps reduce Customer Churn | Helps increase CLTV

KPI Alerts Know your brand’s pulse. It’s a daily dossier of your top KPIs Access insights on-the-go | Receive Daily, Weekly, Monthly Performance | Customized, Real-time Alerts | Easy tracking via WhatsApp | Make changes when they matter the most

Report Extracts Helps extract reports based on customized parameters Increased Data Accessibility | Receive a customized overview of the information | User-Friendly interface for enhanced customer satisfaction | Helps in better analysis and decision making

Report Builder A ready-to-use BI tool that allows brands to create custom data visualizations, comes with features like drag & drop interface, slice and dice with ease Custom Data Visualization | Helps build “what-if” scenarios | Make sound decisions based on real time information | Measure the health of your biz | Strategize future plans | Share reports seamlessly

SegCon Leverage capabilities of Advanced Customer Segmentation tool to drive outcomes via targeted promotions Effective Customer Segmentation | Targeted Communication | Better Customer Retention | Delightful Customer Experience

Customer Data Platform Bring all data together for a Single, Actionable view of Customer and offer Connected CX across all touchpoints Single View of Customer | Precise Targeting | Loyalty beyond Points | Better Customer Retention

Oliver Assistance Receive instant support via AI-powered user chatbot and get the required data you need Real-time Support | 1-O-1 Engagement | Resolve Queries

Strategy and Insights Our team of experts help brands curate sharp marketing intelligence to enhance decision-making and drive growth Enhanced CX | Better Decision Making | Increased ROI

Features

• Reports & Visualization: Identify trends and performance metrics with customizable dashboards.
• Advanced Segmentation: Target promotions using behavioral and transactional data.
• Predictive Analytics: Forecast outcomes and optimize marketing ROI with smart modeling.
• KPI Alerts: Receive real-time updates on key metrics via WhatsApp for agile decision-making.
• Customer Data Platform: Create a unified view of customer data across all touchpoints.