Conversational Commerce Building Blocks

Zence Conversational Commerce transforms customer engagement into transactions by enabling brands to sell, support, and retain through personalized conversations. With WhatsApp integration, live video assistance, and AI-powered automation, it digitizes the in-store experience and boosts conversions across channels.

• **1-o-1 Engagement: **Engage directly with your customers via personalized conversations to turn engagements into transactions
• **Digitize In-Person Buying Experience: **Sell to your customers where they are, by sharing e-catalogs, personalized recommendations & more
• **Customer Retention: **Leverage AI-powered Conversational Commerce solution to resolve queries, capture feedback and improve retention

1-0-1 Engagement

• **Enrol Customers: **Member enrolments to build, maintain and strengthen relationships for customer retention
• **Connect via WhatsApp: **Connect directly with your customers via WhatsApp to keep them engaged with personalized conversation
• **Share Offers: **Share all active offers and discounts with customers to increase conversions

Digitize In-Person Buying Experience

• **Personalized Recommendations: **Send e-catalogs, tailored recommendations basis past purchase history and customer behavior
• **Live Video Call Assistance: **Provide real-time in-store experience to customers via Live Video Call
• **Prominent Display of Promotional Content: **Share splash screen videos and ad-like stories with product recommendations and offers

Customer Retention

• **Customer Service Automation: **Connect, engage & support customers in real time and enhance your customer’s experience
• **Customer Feedback: **Drive customer level actions and make them feel heard by asking for feedback post purchase
• **Boost Customer Loyalty: **Turn Customers to Advocates by delivering personalised services and drive customer loyalty

What’s New Meet the enhanced capabilities of AI powered Conversational Commerce solution. Here’s a roundup of all the new features:

• Marketing Enablement - Smart and prominent display of promotional content via Splash screen - Offer banners in designated offer menu for quick view of ongoing promotions - Direct link in social campaigns to land directly on the BOT to reduce drop WhatsApp to BOT
• Product Discovery Enhancement - Capability to show remaining quantity of a product to drive impulsive purchase - Enable customers to ‘select to be notified’ on an out-of-stock product - Enable customers to wishlist products
• Value-addition for optimum CX - Users can check past orders, and reorder - Users can view bookings and offers

Features

• 1-on-1 Engagement: Connect with customers via personalized chats to drive meaningful interactions.
• Live Video Assistance: Offer real-time support and product walkthroughs to mimic in-store experiences.
• Smart Recommendations: Share tailored product suggestions and e-catalogs based on customer behavior.
• Customer Service Automation: Resolve queries and capture feedback instantly to improve retention.
• Promotional Content Display: Use splash screens and banners to highlight offers and drive impulse purchases.