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A SaaS platform for launching and monetizing FAST/AVOD streaming channels with advanced ad insertion and personalization.

Vendor

Vendor

SeaChange International

Company Website

Company Website

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Product details

Xstream™ is a software-as-a-service (SaaS) platform designed for online video and linear channel playout. It offers comprehensive workflows for content preparation, channel scheduling, distribution, monetization, and analytics. The platform allows for highly flexible channel creation, supporting fixed, dynamic, static, targeted, or personalized business rules. Integrated into millions of Connected TVs (CTV) globally, Xstream enables content owners to rapidly launch free ad-supported streaming TV (FAST) channels. It enhances revenue opportunities through contextual advertising, leveraging video analysis tools to identify objects within content for targeted ad placement. This cookie-less approach is ideal for FAST and AVOD applications, eliminating the need for subscription services. Personalized FAST Channel (PAST) creation, based on user viewing habits, further increases viewership and advertising revenue by delivering tailored content and targeted CPM values to individual end-user profiles.

Features & Benefits

  • FAST Channel Launch: Enables content owners to quickly launch free ad-supported streaming TV (FAST) channels.
  • Monetization & Advertising: Offers integrated contextual advertising, video analysis for object recognition, and personalized FAST channel creation for increased ad revenue.
  • Flexible Channel Creation: Supports dynamic, targeted, or personalized channel scheduling based on business rules.
  • Global CTV Integration: Built into millions of Connected TVs worldwide.