
A platform for brands to engage customers across multiple channels with personalized, automated campaigns and real-time analytics.
Vendor
WebEngage
Company Website
WebEngage's Omnichannel Engagement platform empowers brands to connect with customers on their preferred channels, including email, SMS, WhatsApp, web push, mobile push, and remarketing across Google and Facebook. It facilitates the creation of customer and business-triggered workflows, allowing for automated, personalized communication based on demographic, behavioral, and psychographic data. The platform's Journey Designer enables marketing automation, ensuring campaigns are delivered at the right time to the right users. Key features include A/B testing, real-time reporting for campaign analytics, and seamless integration with various communication providers. WebEngage also supports the creation of micro-segments using real-time user data and offers features like localization, frequency capping, and DND management. Customer testimonials highlight significant growth in lead-to-customer conversion, increased revenue, and faster campaign implementation.
Features & Benefits
- Cross-channel Engagement: Enables personalized and targeted messages across email, SMS, WhatsApp, web push, mobile push, and remarketing.
- Marketing Automation: Automates engagement campaigns through user and business-triggered workflows via the Journey Designer.
- Hyper-Personalization: Leverages user data to deliver highly targeted and personalized messages.
- Campaign Analytics: Provides in-depth tracking, real-time reporting, and A/B testing for campaign optimization.
- Seamless Integration: Connects with various email, SMS, and WhatsApp providers, offering a unified dashboard for data sharing.