Virtusize helps online shoppers find the perfect fit by offering a virtual try-on experience, reducing size uncertainty and boosting conversion rates.
Vendor
Virtusize
Company Website

Virtusize is a size and fit service designed to integrate directly into e-commerce product pages, aiming to eliminate guesswork for shoppers. It allows users to create a digital silhouette and virtually "try on" items to visualize the fit, or compare product sizes with items they already own. This virtual try-on experience extends to accessories, enabling shoppers to compare bag sizes with everyday items. By addressing size uncertainties, Virtusize aims to improve conversion rates, increase average order value and customer lifetime value, and reduce size-related return rates. The platform's recommendation logic can be customized to suit specific brand or site characteristics, with adjustments based on return data and user reviews.
Features & Benefits
- Virtual Try-On
- Shoppers can create a digital silhouette to try items on virtually.
- Size Comparison
- Allows shoppers to compare the size of a product with an item they already own.
- Accessory Comparison
- Compares bag sizes with everyday items to ensure they fit daily essentials.
- Improved Conversion Rate
- Eases size uncertainties and encourages hesitant users to make purchases.
- Suggesting sizes based on purchase data from users with similar body types
- Visualizing fit and length by overlaying body shape and products
- Providing a sense of satisfaction by comparing with favorited or previously purchased items
- Increased Average Order Value and LTV
- Helps users find the perfect fit, leading them to confidently purchase higher-priced items and boosting LTV through increased loyalty.
- The more they use it, the more satisfying and reassuring their shopping experience becomes.
- Encouraging detailed body measurements input for more accurate recommendations.
- Extended stay through the ability to try products in various sizes.
- Reduced Return Rates
- Aims for long-term improvement of return rates by adjusting brand and site-specific 'recommended size' logic and enhancing recommendation features based on user reviews and return data analysis.
- The recommendation logic can be customized to suit the characteristics of each site or brand, and adjustments based on return data and reviews are possible (additional paid options available).
- Dedicated personnel provide support for encouraging Virtusize utilization and implementing measures related to returns.