ViewLift OTT Platform delivers a turnkey streaming infrastructure designed to support launch-to-scale needs for content owners, broadcasters, and media companies. The platform combines a customizable template builder, comprehensive Video CMS, and global distribution capabilities to publish live, linear, and VOD content across 16+ device platforms. It supports MPEG-DASH intake, HLS adaptive streaming, and an embedded player for partner sites, and centralizes content workflows with upload from multiple sources and automation to simplify operations. ViewLift emphasizes flexible monetization—offering 12+ business models such as SVOD, AVOD, TVOD, Pay-Per-View, and hybrid options—alongside e-commerce hooks for merchandise and ticket sales. Advanced personalization and engagement tools use an AI/ML engine that analyzes 130+ data points to power content recommendations, push notifications, in-app chat, and targeted messages. The platform integrates with 100+ third-party services, including analytics, payment gateways, marketing tools, and cloud production environments, while analytics and reporting provide granular insights on users, content performance, and business metrics to inform acquisition and content strategy.

Features & Benefits

• Flexible Monetization: Supports a wide range of revenue models to maximize ARPU and experiment with hybrid offerings.
• Personalization & Engagement: AI-driven recommendations and communication tools to improve discovery and retention.
• Integrations & Templates: Pre-built templates and extensive third-party integrations accelerate time-to-market and extensibility.
• Video CMS & Delivery: Centralized content management and delivery workflows for live, linear, and on-demand streaming.
• Data & Analytics: Granular analytics and reporting to optimize content, marketing, and business decisions.