
At the core of our advertising solutions, View IQ our proprietary data platform, categorizes content and optimizes your ad campaigns on YouTube from the pre-bid stage to ensure they’re placed in brand safe, suitable and contextually relevant environments.
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Channel Factory
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Contextual, Suitable & Inclusive YouTube and Social Campaigns
At the core of our advertising solutions, View IQ our proprietary data platform, categorizes content and optimizes your ad campaigns on YouTube from the pre-bid stage to ensure they’re placed in brand safe, suitable and contextually relevant environments. Through meticulously curated Inclusion Lists and our exclusive partnership with Comscore for YouTube, we leverage powerful data analysis and AI-powered machine learning to identify and target the most relevant content for each ad campaign and ensure that brands can reach their desired customers effectively.
View IQ Uses Metadata to Avoid Unsuitable Content before you start your campaign
With View IQ, Channel Factory is redefining the way brands approach YouTube advertising, ensuring it’s not just efficient but also highly effective in connecting with your target demographic. It’s a complete solution that ensures your brand’s content remains brand-safe & suitable, contextually relevant, responsible while driving the best performance.