Video Tour is Impel’s premium video merchandising solution designed for the modern dealership. In today’s digital-first world, over 75% of auto shoppers say that videos influence their buying behavior (Source: Google/Ipsos). Video Tour brings vehicle inventory to life with full-motion video and virtual test drives, offering a better way to engage online shoppers and drive conversions. This industry-first, programmatic solution is the most cost-effective way to add high-quality video content to your vehicle listings. It enables dealerships to meet consumer expectations for multimedia experiences while streamlining the video creation process.

Features

• Full-Motion Video Merchandising: Automatically generate high-quality videos for every vehicle in your inventory.
• Virtual Test Drives: Provide immersive, video-based experiences that simulate real test drives.
• Programmatic Video Creation: Scalable and automated video generation for large inventories.
• Cost-Effective Deployment: Designed to deliver premium video content without the high production costs.
• Seamless Integration: Easily integrates with existing digital retailing platforms and vehicle listings.
• Optimized for Engagement: Videos are designed to capture attention and influence buyer decisions.

Benefits

• Boost Buyer Confidence: Help shoppers visualize the vehicle experience, increasing trust and purchase intent.
• Increase Engagement: Video content keeps users on your site longer and improves lead conversion rates.
• Save Time and Resources: Automated video creation eliminates the need for manual production.
• Meet Consumer Expectations: Deliver the multimedia experience today’s car buyers expect.
• Drive Sales: Influence buyer behavior with immersive, informative video content.