A business intelligence platform for the beverage industry, providing consumer behavior insights and market trend analysis.
Vendor
Next Glass
Company Website
Untappd Insights is a powerful business intelligence platform designed for breweries, distributors, retailers, and beverage marketers seeking to make informed, strategic decisions. Leveraging data from nearly 12 million registered users and more than 1.5 billion consumption moments, Untappd Insights provides unparalleled visibility into consumer behavior, style trends, and market dynamics. Through reports and interactive dashboards, the data available through Untappd Insights has been helping businesses unlock new opportunities by identifying trending beer styles in specific markets, evaluating competitive performance, validating product-market fit, measuring consumer engagement, and guiding go-to-market strategies.