Overview

TRIBE Plus is an end-to-end creator marketing SaaS that pairs an opt-in community of creators with AI-powered matching and a dedicated campaign team to source, brief, approve, pay and measure high-quality creator content across social channels. The offering combines platform tools for creator discovery, campaign workflow (approvals, rights, payments) and measurement with customizable managed services and Customer Success to run scalable, performance-focused campaigns.

Features and Capabilities

• Creator Marketplace & Discovery: Access to a large opt-in community of creators with AI-powered matching to surface creators whose audience and content style fit campaign briefs.
• Campaign Management: Centralised workflow for campaign setup, briefing, content submissions, approvals, legal rights and payments — reducing manual coordination.
• Managed Services & Teams: Dedicated Customer Success, Campaign and Community Managers available to run campaigns end-to-end or augment in-house teams with bespoke support and optimization.
• Content Types & Channels: Supports short-form and long-form creator content suitable for TikTok, Instagram, Snapchat, Pinterest and YouTube; enables both influencer-driven and premium UGC/employee-generated content.
• Creator Payments & Rights Handling: On-platform tools and processes to manage creator fees, payouts and licensing/usage rights for brand reuse of content.
• Measurement & Insights: Predictive budget/reach estimations, campaign analytics and first-party social metrics to evaluate performance and ROI.
• Scalability & Long-term Community Building: Tools and services focused on scaling recurring creator relationships and building long-term creator communities for ongoing content pipelines.
• Creator Monetization & Onboarding: Creator-facing app/workflow enabling creators to pitch content ideas, set fees and receive payments quickly.