Overview

Estoca’s TikTok Shop solution connects merchants’ e-commerce stores to TikTok Shop by combining Estoca’s fulfillment operation, strategically located distribution centers and its logistics/WMS technology to ensure fast order processing, synchronized inventory and reliable last-mile delivery across Brazil. The offering is built to support viral commerce (videos and live commerce) with same-day shipping for orders received by midday, tax-efficient warehouse placement and operational visibility through dashboards.

Features and Capabilities

• Integration & Onboarding: Rapid connection between merchant e-commerce platforms and TikTok Shop; Estoca assists sellers to register, list products and synchronize catalogs to avoid stockouts.
• Inventory Synchronization: Real-time stock sync between seller catalog and Estoca WMS to prevent overselling during viral spikes and live commerce events.
• Fulfillment Execution: Full 3PL fulfillment (receiving, storage, picking, packing, dispatch) handled by Estoca’s distribution centers enabling same-day shipping for orders integrated by cutoff time.
• Geographic Coverage & Tax Efficiency: Network of strategically placed warehouses across Brazil to reduce delivery time and exploit regional fiscal advantages.
• Live Commerce & Peak Scalability: Operational readiness for live commerce and viral campaigns — capacity planning, rapid replenishment and surge handling.
• Tracking & Customer Experience: Branded/tracking pages and control-tower dashboards for end-to-end parcel visibility and improved post-purchase experience.
• Freight & Cost Management: Centralized freight management and dashboards enabling audit, optimization and consolidated carrier handling.
• Technology Stack & WMS: Estoca provides a cloud WMS platform that automates workflows, captures order photos and feeds operational KPIs to merchants.
• Support & Specialist Access: Assistance for setup, strategy and tailoring fulfillment rules for TikTok Shop campaigns.