Talkwalker Media Monitoring helps brands protect and boost their reputation with extensive coverage and audience sentiment analysis. It provides real-time monitoring across social, broadcast, print, and online media sources, enabling users to stay ahead of potential crises. With Talkwalker, PR teams and agencies can get ahead of crises before they become a problem, while also jumping on worthwhile opportunities to push their brand narrative to the forefront of online conversations. The platform offers the broadest media monitoring coverage on the market, tracking keywords and mentions across 30 social media networks and 150+ million websites. It also discovers brand mentions in videos, images, and podcasts with visual social listening. Talkwalker's features include custom alerts, trending topics, sentiment analysis, custom reports, AI summaries, and an influencer finder. It also offers integrations to pull in metrics from your entire tech stack, providing a consolidated view of performance across your entire brand.

Features:

• 30 social networks: Talkwalker tracks keywords and mentions across 30 social media networks, including Instagram, Facebook, Twitter (X), Pinterest, and more.
• 150+ million websites: If it’s mentioned on a news site, forum, newsletter, or blog, you’ll see it on Talkwalker. Track your brand mentions across 150+ million sources across 239 countries and regions.
• Videos, images, and podcasts: Discover brand mentions — including references to your logo — in videos, images, podcasts, and more with Talkwalker’s visual social listening.
• Comprehensive media coverage: Extensive range of sources, including online, print, broadcast, and social media. For a complete view of your brand's presence.
• Real-time alerts: Be the first to know when a crisis might be forming, when sentiment is changing, and when to jump on a topic your audience cares about.
• Sentiment analysis: Match your brand strategy to real-time audience sentiment — so you know when it’s time to do damage control versus launching new key messaging.
• Custom scoring: Develop your own reputation scoring system from metrics that matter most, such as share of voice, sentiment analysis, and ROI.
• Influencer finder: Find the influencers, journalists, publications that matter most to your industry so your media outreach is focused on high impact.
• Consolidated metrics: Pull in metrics from your entire tech stack with integrations that offer a consolidated view of performance across your entire brand.
• AI summaries: Condense extensive coverage and sentiment into a digestible daily, weekly, or monthly summary.
• AI chat and answers: Get an instant, plain language answer to a quick question about your coverage by asking Yeti, our AI assistant.
• Visual listening: Detect brand mentions in images, video, and audio — because coverage doesn't just happen in text.