Supermetrics is a marketing intelligence platform designed for agencies and brands to connect, manage, analyze, and activate their marketing and sales data. It automates the process of collecting data from over 100 marketing and sales platforms, enabling users to blend, enrich, and store data without manual intervention. The platform supports integration with popular tools like Google Sheets, Excel, Looker Studio, and Power BI, allowing users to visualize and report on their data in the environment of their choice. Supermetrics is built to help organizations optimize marketing performance, improve decision-making, and scale their analytics capabilities efficiently.

Key Features

Data Integration Connects to 100+ marketing and sales platforms for data collection.

• Supports major platforms like Google Analytics, Facebook Ads, LinkedIn Ads, and more.
• Enables both online and offline data integration.

Automated Data Management No-code tools for editing, blending, and enriching data.

• Customizable pipelines for unique business needs.
• Centralizes marketing data for easier management.

Reporting & Visualization Automates reporting in tools like Google Sheets, Excel, Looker Studio, and Power BI.

• Scheduled data refreshes (hourly, daily, weekly, monthly).
• Template galleries for rapid dashboard creation.

Advanced Analytics Accesses custom metrics and dimensions, including those not available natively.

• Enables channel-mixed reporting and funnel attribution.
• AI-powered reporting (e.g., ChatGPT integration for insights).

Enterprise-Grade Security Ensures data privacy and compliance.

• SOC 2 certified, encrypted data transmission.
• Data ownership remains with the user.

Benefits

Efficiency & Time Savings Reduces manual work and speeds up reporting cycles.

• Automates data pulls and report generation.
• Frees up time for analysis instead of data wrangling.

Improved Marketing Performance Enables data-driven decision-making and campaign optimization.

• Increases marketing efficiency and conversion rates.
• Reduces cost per click and improves ROI.

Scalability Adapts to organizations of any size, from small agencies to global enterprises.

• Modular pricing and flexible deployment.
• Supports expansion across teams and departments.