Supermetrics for Looker Studio is a SaaS platform that connects, automates, and visualizes marketing and sales data from over 100 sources directly within Looker Studio. It enables users to create live dashboards, automate reporting, and blend data from various channels, streamlining the process of turning raw marketing data into actionable business insights. The tool supports granular data selection, custom metrics, and a wide range of templates for rapid dashboard creation, catering to marketers, agencies, and data analysts seeking efficient, scalable reporting solutions.

Key Features

Data Integration Connects to 100+ marketing, sales, and analytics platforms.

• Supports granular metric and dimension selection
• Integrates with platforms like Facebook Ads, Google Analytics, LinkedIn Ads, HubSpot, and more

Automation Automates data collection and report updates.

• Schedules data refreshes
• Reduces manual data handling

Visualization & Templates Offers pre-built templates and advanced visualization options.

• Ready-made dashboards for key marketing platforms
• Enhanced chart types (combo scorecards, bullet graphs, journey maps, etc.)

Custom Metrics & Fields Allows creation of custom calculated fields without coding.

• Tailor metrics to specific business needs
• Supports advanced reporting requirements

Scalability & Multi-Source Blending Handles large data volumes and blends data across multiple sources.

• Suitable for agencies managing multiple clients
• Enables comprehensive cross-channel analysis

Benefits

Time Savings Automates repetitive data tasks, freeing up time for analysis.

• Reduces manual data extraction and report building
• Enables faster access to insights

Data Accuracy & Consistency Ensures reliable, up-to-date data in all reports.

• Minimizes errors from manual data handling
• Consistent metrics across reports and dashboards

Improved Decision-Making Empowers data-driven marketing and business strategies.

• Combines data from all relevant channels for holistic insights
• Customizable visualizations enhance understanding

Scalability for Agencies and Enterprises Supports multiple accounts and large data sets.

• Handles reporting for multiple clients or business units
• Flexible enough for small businesses to large enterprises