Supermetrics for Azure Storage is a SaaS solution that automates the extraction, transformation, and loading (ETL) of granular marketing, ecommerce, and sales data from multiple sources directly into Microsoft Azure Storage. It enables users to select specific metrics, dimensions, and segments, customize schemas, and automate data transfers at chosen intervals. The product is designed to streamline data integration, reduce manual effort, and optimize storage costs while ensuring secure and compliant data handling.

Key Features

Data Integration Automate collection of data from diverse marketing, ecommerce, and sales sources.

• Fetch granular data from multiple platforms.
• Select specific metrics, dimensions, and segments.
• Customize data schemas for tailored analytics.

Automated Data Transfer Schedule and automate data loading into Azure Storage.

• Set frequency and refresh windows for data fetching.
• Merge data from different tables.
• Automatically assign data types to fields.

Scalable Data Management Efficiently manage and scale data storage and access.

• Scale data volume without significant cost increase.
• Access data in Azure Storage directly with analytics tools.
• Load only required data into data warehouses.

Secure and Compliant Ensure data privacy and regulatory compliance.

• HTTPS encrypted data transfers.
• No permanent storage of customer data by Supermetrics.
• SOC2, GDPR, and CCPA compliance.

Access Control Manage user permissions and authentication.

• Assign access to authentication tokens for team members.

Benefits

Efficiency Reduces manual data integration and streamlines reporting workflows.

• Automates repetitive ETL tasks.
• Frees up resources for analysis rather than data wrangling.

Cost Optimization Optimizes storage and data processing costs.

• Minimizes unnecessary data movement.
• Allows selective data loading for analytics.

Data Security & Compliance Protects sensitive business data and ensures compliance.

• Secure transfer protocols and audit certifications.
• Meets major privacy regulations.