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Movable Ink Studio provides tools for real-time, data-driven personalization across various marketing channels.

Vendor

Vendor

Movable Ink

Company Website

Company Website

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Product details

Movable Ink Studio is a powerful marketing automation platform designed to transform static messages into hyper-personalized experiences across various channels such as email, rich push notifications, in-app messages, mobile app inbox, and SMS. It allows for real-time, data-driven personalization by dynamically generating unique composite images at the moment of engagement. The platform is user-friendly, utilizing a drag-and-drop interface that enables non-technical users to create personalized content quickly.

Key Features

  • Real-Time Personalization: Automatically transforms data into personalized creative content unique to each customer.
  • No-Code Customization: Uses an intuitive drag-and-drop approach for content creation.
  • Streamlined Content Creation: Provides best practice frameworks in the Tactics Gallery for designing various content types.
  • Universal Data Activation: Connects to diverse data sources across the enterprise, facilitating customer-centric experiences.
  • Integration Gallery: Offers guided workflows for over 85 verified partner integrations.
  • Content Reusability: Allows creating evergreen content that can be reused across multiple channels.
  • Post-Send Content Updates: Enables updating content after sending messages without interrupting campaigns.
  • Content Performance Insights: Offers detailed analytics to analyze content performance and optimize strategies.
  • AI-Powered Report Recommender: Uses AI to suggest relevant reports based on performance questions.

Benefits

  • Increased Engagement: Hyper-personalization leads to higher customer engagement and conversions.
  • Efficiency and Cost Savings: Reduces production time significantly and automates tasks.
  • Enhanced ROI: Proven to increase revenue and provide substantial return on investment.
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