SpyFu is a comprehensive search marketing analytics platform designed to expose the competitive strategies of successful businesses in the digital landscape. By allowing users to search for any domain, SpyFu reveals extensive data on their Google presence, including every keyword purchased on Google Ads, organic search rankings, and historical ad variations spanning the last 19 years. This deep insight helps users understand competitor successes and avoid their mistakes. Beyond competitive analysis, SpyFu provides robust tools for keyword research, enabling users to generate targeted keyword ideas, filter by various metrics, and organize them into groups for campaign planning. The platform also facilitates lead generation by identifying online and traditional contact methods for domains, such as social media profiles, email addresses, phone numbers, and physical addresses, which are often difficult to find elsewhere. It aims to eliminate the guesswork from SEO and PPC efforts by offering instant access to backlink strategies, ranking history, and top-performing pages. Users can continuously monitor their keyword rankings on Google, Bing, and Yahoo, and generate custom, branded reports to track progress and demonstrate value. Leveraging a vast dataset of over 73 billion results across 123 million domains, SpyFu transforms complex data into actionable insights, helping businesses of all sizes increase website traffic and revenue from day one. It supports unlimited projects, keyword tracking, and comprehensive backlink analysis, making it a powerful tool for digital marketing professionals.

Features & Benefits

• PPC Competitor Research
  • Enables users to search for competitors, view every keyword they've bought on Google Ads, and analyze their ad test history. It helps identify profitable keywords, monitor competitor ad spend, and find keywords that top competitors use but you don't.
  • Google Ads Competitor Keyword Spy Tool
  • Monitor PPC Competitors
  • Find Competitors' Keywords you Don't Already Buy
  • Google Ads Advisor
  • Competitor Google Ads Campaign and Ad Test History
  • PPC Negative Match Recommendations
  • PPC Ad Rank Tracker
• SEO Competitor Research
  • Allows users to search for competitors, download their SEO keywords, and uncover the exact content and backlinks that contribute to their rankings. It helps track changes in rankings and content, identify emerging competitors, and improve your own SEO strategy.
  • Research Competitors SEO Keywords
  • Spy on Your SEO Competition
  • Multi-Competitor Keyword Tool
  • Complete Keyword Ranking History
  • Custom Branded SEO Client Reports
  • Check Competitor Backlinks by Keyword
  • Influencer Marketing - Social Outreach for Backlinks
  • Track your SEO Keyword Rankings
• Keyword Research Tools
  • Provides comprehensive tools to generate targeted keyword ideas, filter by various metrics (search volume, CPC, SEO difficulty), organize keywords into groups, and analyze successful ad tests.
  • Google Keyword Tool Alternative
  • Keyword Groups and Bulk Upload
  • PPC Ad Test Winners and Losers
  • Google Ads Keyword Advice for Your Campaign
  • Quality Backlinks for Specific Keywords
  • PPC and SEO SERP Analysis
  • SEO Keyword Ranking History
• Domain Leads and Top Lists
  • Enables the creation of custom lists of domains, filterable by industry, location, ad spend, search traffic, social media presence, and technologies used. It also provides lists of top websites by Google Ads spend and search traffic, and highest CPC/most searched keywords.
  • Top Websites by Google Ads Spend and Search Traffic
  • Highest CPC and Most Searched Keywords
• Actionable Insights & Guidance
  • Offers practical, workflow-based guides and a library of over 200 video tutorials to help users effectively utilize SpyFu and other tools for various marketing objectives.
  • Step-by-Step Guides (e.g., Find Keywords, Increase Rank, Start Google Ads Campaign)
  • Library of over 200 Video Tutorials