Spectrio’s Scent Marketing solution is designed to leverage the powerful sense of smell to create memorable, branded experiences in physical spaces. By diffusing custom aromas, businesses can influence customer emotions, drive purchasing behavior, and enhance overall brand perception. The solution combines hardware (scent diffusing machines) and software (a dedicated mobile app) that allows businesses to schedule, adjust, and manage scent diffusion remotely, ensuring a consistent and tailored customer experience.

Key Features

Custom Scent Profiles

• Create unique aromas tailored to your brand or specific campaigns.
• Choose from a variety of scents to match your business goals and customer preferences.

Remote Management

• Control scent machines via a free mobile app.
• Schedule scent diffusion, adjust intensity, and monitor usage from anywhere.

Scheduling & Automation

• Set precise start/stop times for scent diffusion.
• Automate daily or event-based scent programs for consistent brand presence.

Hypoallergenic Solutions

• Use oil-based, hypoallergenic scents to ensure a pleasant experience for all customers, including those with sensitivities.

Integration with Other Marketing Tools

• Combine scent marketing with digital signage, music, and other customer engagement solutions for a multi-sensory experience.

Benefits

Enhanced Customer Engagement

• Creates lasting emotional connections and positive memories associated with your brand.
• Increases time spent in-store and improves overall customer satisfaction.

Brand Differentiation

• Sets your business apart with a unique, sensory-driven brand identity.
• Reinforces brand values and messaging through scent.

Increased Sales & Loyalty

• Proven to influence purchasing decisions and encourage repeat visits.
• Boosts willingness to spend and enhances the perceived value of products or services.

Improved Atmosphere

• Neutralizes unpleasant odors and creates a welcoming environment.
• Elevates mood and enjoyment for both customers and staff.