Spectrio WiFi Marketing is a SaaS solution that transforms guest WiFi networks into interactive marketing channels. It enables businesses to collect customer data, deliver targeted promotions, and analyze visitor behavior, all while providing a secure and branded WiFi experience.

Key Features

WiFi Marketing & Analytics

• Capture customer data at login, including demographics and contact information.
• Deliver real-time, personalized marketing messages via splash pages, SMS, and email.
• Analyze visitor behavior, dwell time, and repeat visits with detailed analytics dashboards.

Campaign Management

• Create and manage branded splash pages with drag-and-drop tools.
• Launch targeted marketing campaigns, including social media integrations and CRM connections.
• A/B test landing pages and offers to optimize engagement and conversion.

Network Control & Security

• Separate guest and business networks for enhanced security.
• Manage bandwidth and restrict unauthorized access.
• Easy integration with existing WiFi infrastructure and business systems.

Reporting & ROI Tracking

• Real-time dashboards for tracking campaign performance and customer engagement.
• Export data for comparison with other analytics tools (e.g., Google Analytics, CRM).

Benefits

Enhanced Customer Engagement

• Personalized, context-aware marketing increases in-store and post-visit engagement.
• Builds brand loyalty and encourages repeat visits.

Actionable Insights

• Access to detailed analytics helps businesses understand customer demographics and behavior.
• Enables data-driven decisions to improve marketing and operations.

Operational Efficiency

• Reduces manual tasks (e.g., password sharing) and streamlines customer onboarding.
• Integrates with existing systems for seamless workflow.