Overview

Coosto's Social Media Publishing platform is an AI-driven tool designed to streamline the planning, creation, and optimization of social media content. It offers a centralized environment for managing posts across multiple platforms, providing data-driven insights to enhance engagement and reach. With features like content scheduling, post optimization, and performance analytics, Coosto empowers businesses to execute effective social media strategies efficiently.

Features and Capabilities

• Clear and Organized Content Calendar: Plan and publish posts automatically across platforms like Facebook, Instagram, LinkedIn, TikTok, X, Pinterest, and YouTube from a single, intuitive interface.
• Post Optimizer: Receive data-driven advice to enhance post reach, engagement, and conversions, including suggestions on post length, hashtags, and emojis.
• Prime Time Scheduling: Determine the optimal posting times based on account, industry, and channel performance to maximize impact.
• AI Content Generator: Accelerate content creation by generating social media copy tailored to specific goals, tones, and topics.
• Tagging: Expand reach by tagging accounts on platforms such as Instagram, Facebook, LinkedIn, and X.
• Labels: Organize content with labels for efficient campaign analysis and management.
• Post Approval Workflow: Implement a review process for social posts, allowing colleagues to approve content before publication.
• UTM Creator: Track website traffic originating from social media posts using UTM links.
• Link Shortener: Integrate with Bitly to shorten links within social media posts.
• Performance Tracking: Measure results at both post and account levels to assess effectiveness.
• Desktop & Mobile Preview: Instantly preview how posts will appear on different devices.
• Instagram Feed Preview: Design a consistent and recognizable Instagram feed layout.
• Image Editor: Enhance visuals with tools for filters, cropping, scaling, and color correction.
• Product Tagging: Increase conversions by tagging products in Instagram posts.
• Mobile App: Manage scheduling, review, and draft saving on-the-go via a mobile application.
• Hashtag Generator: Discover trending hashtags to boost post visibility and engagement.