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Social Media ManagementBazaarvoice

Bazaarvoice’s Social Media Management platform helps brands manage and optimize their social media presence by scheduling posts, monitoring engagement, and analyzing performance to enhance customer interactions and drive brand growth.

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Vendor

Bazaarvoice

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Company Website

Product details

Manage everything you need to win on social from one place

Save time with our savvy suite of social publishing and insights tools. Deliver the right content at the right time to the right channels with user-friendly AI. Turn inspiring social content into shoppable experiences that convert social browsers into loyal brand buyers. Prove the impact of your social strategy on the bottom line with revenue — it’s a social team’s dream.

Features

  • Manage social content from a unified calendar - Planning, scheduling, and publishing social content across Instagram, TikTok, Facebook, X, and Pinterest just got easier with our unified calendar – beautifully designed to save you and your team time and provide ultimate control. - Our unified calendar helps you: - Collaborate with your teammates for smarter, faster output, and expedite approval workflows - Easily schedule and publish shoppable content across social sites with universal product tagging all in one place - Choose the optimal time to publish with our AI recommendations - Drag and drop posts for quick and easy rescheduling
  • **Respond to comments from Instagram: **Viewing, responding and filtering comments from Instagram is quick and easy with our Social Inbox – designed to save you and your team time. Filter comments by date or status to save time responding to customers. Enjoy connecting with your community quickly and easily to answer questions and build lasting relationships.
  • **Smarter marketing at your fingertips: **The Social Commerce AI suite is the second set of eyes brands didn’t know they needed. Curate your best social content from a single place. With one click — surface authentic user-generated content that aligns with the brand identity you carefully craft on social. Easily identify top trends and themes to optimize for social engagement. Time posts perfectly. Generate on-brand photo captions for ideation or publication. Innovate your social content strategy with confidence, and, most importantly, drive purchases with content that converts.
  • **Sharpen your content library for shoppable social content: **The Media Library is the ultimate Swiss Army Knife for shoppable social content: Intuitive, easy-to-use, and powerful, it’s the tool you want to use to get social content everywhere your shoppers are. The Media Library is the main hub for collecting, publishing, and managing social content from customers, influencers, partners, and your own brand. Manage content across various teams, organizations, and partners, plus sort and tag content using AI-fueled tools to quickly prioritize best-performing media. Save time, improve workflow, and gain legal approval for your social content strategy.
  • **Develop a winning social content strategy that scales: **Raise your brand’s social voice by launching campaigns of all shapes and sizes with the Bazaarvoice Influenster sampling community and affable.ai AI-driven creator marketing platform. - Drive social buzz and word-of-mouth marketing and deliver a diverse mix of social content for repurposing across channels. - Short on time? Tap into hands-on creator marketing expertise and services. - Effortlessly integrate your paid and earned content into your Social Commerce dashboard, repurpose it quickly, and make it shoppable across your social and commerce touch points.
  • **Tie back your social efforts to revenue: **Social works — you shouldn’t have to work so hard to prove it. Say goodbye to the days when analyzing and optimizing the ROI of your social efforts felt like an afterthought. Save time measuring the success of your content strategy across the social channels that matter with the metric that matters most — revenue. Measure the performance of your posts, stories, and shoppable storefronts across top social sites. Identify your top-performing creators and gain powerful competitor and influencer marketing insights to develop a winning strategy on social. Ready for your reward? Easily export your results via email or PDF reports to prove the impact of social on the bottom line — you earned it!
  • **Make social content shoppable with Like2Buy: **Drive traffic and revenue with your scroll-stopping photos and videos on Instagram and TikTok. Bazaarvoice Like2Buy is our link-in-bio solution, where your fans can browse your shoppable Instagram or TikTok feed, read your stories and posts, make a purchase, or take any other action you wish. Like2Buy is a social storefront that performs, with 59% of visitors converting to an e-commerce session. Referred visitors also spend more time browsing on-site, view more pages, and have a greater average order value than the average mobile consumer.
  • **Turn anywhere into an e-commerce experience: **Walking the aisles of a store is easy. Browsing the “aisles” of an e-commerce site? Not so much. Showroom lets you turn any photo or video into a storefront. Now, your brand’s social posts and influencer partnerships can do more than just drive engagement — they can sell by introducing people to their next great find, effortlessly. Showroom serves up AI-powered experiences centered around visual content that cause people to stumble upon things they never knew existed. Bounce rates drop dramatically, time on site and click-through rate increase substantially, and the number of products consumers take notice of skyrockets — with 46% of Showroom visits converting to an e-commerce session.
  • **A practical guide for social media professionals to drive commerce: **As creators and communities have become the centerpiece of commerce, discover how to seize the power of your customers’ authentic voices in order to stay relevant and continue to thrive.
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