Oktopost's Social Employee Advocacy platform empowers B2B marketers and employees to amplify brand reach through effortless content sharing on personal social profiles.

Key Features

• Content Sharing: Employees can easily discover, filter, recommend, and share pre-approved company content across their social networks.
• Integration: Seamless integration with social media management platforms for shared workflows, campaigns, and reporting.
• Motivation and Engagement: Allows employees to see their impact, engage in friendly competition, and become thought leaders.
• Insights and Analytics: Analyzes social media actions of leads, accounts, and opportunities to drive business deals.
• Content Segmentation: Segments posts by topics, departments, regions, language, etc., for easier discovery.
• Employee Involvement: Encourages employees to contribute ideas and suggest relevant content.
• Comprehensive Reporting: Offers custom BI dashboards to measure brand amplification and revenue impact.
• Convenience: Enables on-the-go content sharing and scheduling.
• Risk Management: Monitors and restricts certain words and phrases in posts.
• Notifications: Uses branded email notifications to ensure employees don’t miss posts.
• Multi-Board Functionality: Creates multiple boards for different brands, teams, or languages.
• Easily Onboarded: Advocates can join boards via invitation links.
• Platform Integrations: Integrates with Salesforce, Slack, Microsoft Teams, Yammer, and more.

Benefits

• Increased Engagement: Motivates employees to become thought leaders and engage with their networks.
• Efficiency and Productivity: Saves social teams time while boosting productivity through integrated workflows.
• Enhanced Brand Reach: Amplifies company content beyond corporate channels to broader audiences.
• Data-Driven Insights: Provides actionable data to improve marketing strategies and close deals.
• Risk Mitigation: Reduces social media risks by controlling post content.