Smart Route Planner

The Smart Route Planner by Involves Stage is an AI-powered solution designed to optimize field team itineraries for retail execution. It automates route planning for merchandisers and sales reps, reducing travel time and increasing in-store productivity. By analyzing multiple variables such as store priority, visit frequency, and team availability, the tool ensures efficient service levels across all points of sale (POS), helping brands maximize coverage and execution quality.

Features

• AI-driven route optimization for field teams
• Customizable parameters: employees, POS targets, working hours, visit frequency
• Unlimited route simulations before final deployment
• Real-time adjustments based on service level needs
• Performance tracking and measurable KPIs
• Integration with Involves Stage’s regular route system
• Case studies showing up to 77% reduction in campaign activation time

Capabilities

• Automates weekly route planning for trade marketing operations
• Distributes POS visits strategically to reduce travel and idle time
• Supports dynamic route adjustments based on business priorities
• Improves store coverage and execution consistency
• Enables data-driven decision-making with route performance metrics
• Scales across regions and teams with centralized control

Benefits

• Increases field team productivity and store presence
• Reduces operational costs and travel inefficiencies
• Improves campaign execution speed and effectiveness
• Enhances strategic planning with actionable insights
• Strengthens customer service levels at priority POS locations
• Empowers brands to do more with fewer resources