Make more good calls with Smart Match

With Infinity's Smart Match, you can pinpoint your most valuable sales calls and where they're coming from so you can make ‘Smarter’ sales and marketing decisions.

Start building pipeline the Smart way

Connecting phone call revenue to the marketing activities responsible will help you plug your marketing attribution gaps and understand your true ROI.

• Connect call revenue to marketing activities and optimise your mix
• Boost returns by doubling down on activities that drive your most valuable deals
• Have easier conversations with higher-quality leads to improve win rates
• Send AOVs soaring by enabling laser-like targeting In just a few clicks, Smart Match will help you demonstrate the real impact of your campaigns. As a result, you’ll be able to make smarter decisions about which channels and keywords you should spend on. The result? Much less budget waste, better campaign performance, and higher AOVs.

What is Smart Match?

Smart Match is powerful call attribution software that brings ROI analysis back into the hands of the marketer. There’s no need to rely on data from other departments, or on additional IT support. This makes it the fastest and easiest way to link call revenue to marketing activity.

All it takes is a simple CSV upload

All you have to do is upload a CSV sales report. Then, our Smart Match algorithm matches the sales data to the call, showing which activity has generated revenue so you can nail marketing attribution every time.

The Infinity platform

Infinity empowers businesses to sell more, streamline operational processes, and optimise marketing budgets. Infinity is a cloud-based call intelligence platform, and an integral part of the technology stack for marketing, sales, and contact centres.

Automate bidding and share insight with some super “Smart” integrations

Using any of our integrations, Smart Match insights can also be sent to external analytics and bidding tools. As a result, you get enhanced reporting and you can further optimise marketing campaigns.