Own your customer data

Understand your data better and act on it for free from the same secure platform you use to run your business.

Endless possibilities With an unlimited number of customers and a growing collection of templates, there's no end to how you can group your customers. Dynamically updated Segments automatically update as you add new customers and as their information changes over time. Inspire trust Strengthen customer relationships with built-in tools to capture marketing consent and comply with privacy regulations such as GDPR and CCPA.

Start segmenting faster

Create segments in just two clicks with easy-to-use templates. Explore our growing collection, and discover new ways to think about your customers.

Connect with high-value customers Make a discount to offer groups who are likely to spend more, further increasing their customer lifetime value. Reconnect with repeat buyers Send email campaigns to customers who used to be highly engaged, so they discover something new and buy again. Convert abandoned checkouts Automate interactions for customers who saved items in a cart and didn't check out to remind them to buy.

Engage exactly the right customer

Build segments as targeted as your marketing plans with filters based on your customers’ demographic and behavioral data.

Add custom attributes Group by the unique metafield data that you added to your customer profiles. Learn from customers’ behavior Sort by actions related to your emails like if subscribers received an email, opened it, clicked, or marked it as spam. Target specific locations Segment by customers in a specific country, state or province, or general location. Find out who's buying what Filter by purchasing behavior to understand which customers bought a specific product.