Later's Shopify Integration is a powerful tool designed to simplify and enhance influencer marketing campaigns for e-commerce businesses. It seamlessly connects Shopify stores with Later's influencer management platform, allowing brands to automate product gifting, empower creators with product choices, and efficiently manage influencer relationships.

Key Features

Shopify Store Integration Connects your Shopify store directly to Later's influencer campaigns

• Eliminates manual address collection and PO box shipping
• Streamlines product selection and shipment processes

Customizable Shopify Codes Create and manage unique discount codes for influencers

• Set specific start and end dates for campaigns
• Generate single-use codes to prevent unauthorized sharing

Creator-Driven Product Selection Allow influencers to choose products that resonate with their audience

• Empower authentic content creation
• Increase the likelihood of engaging sponsored posts

Campaign Management Centralized platform for overseeing influencer marketing efforts

• Track products sent for gifting, PR, or paid collaborations
• Automate creator communication and task management

Benefits

Increased Efficiency Streamline influencer marketing workflows

• Reduce time spent on manual tasks
• Automate product selection, shipments, and creator communication

Enhanced Creator Relationships Foster stronger partnerships with influencers

• Provide flexibility in product selection
• Simplify the gifting process for a better creator experience

Improved Campaign Performance Optimize influencer marketing results

• Generate more authentic and engaging content
• Expand reach by working with a broader pool of creators

Better ROI Tracking Measure the impact of influencer campaigns

• Centralize data on product gifting and collaborations
• Gain insights to refine future marketing strategies