You can create codes for a dollar value discount, a percentage discount, a buy X get Y discount, or a free shipping discount. Customers can enter discount codes online at checkout, or in person if you're using Shopify POS. When you offer a discount on an order, the discount is applied to the subtotal of the order before taxes. Discounts apply to the price of the product being sold in the order. Sales tax is always applied to the order subtotal after an order discount is applied. You can update and manage existing discounts from the Discounts page in Shopify. Before you update a discount, check if another staff member might also be making changes to the same discount.

Facts

Convert shoppers Incentivize your customers to buy more with discounts, with four discount options available to offer out of the box. Expand your promotions Need more discount types? Download a discount app from the Shopify App Store to support your promotional strategy. Scale your business Use customer segmentation to reach millions of customers with targeted promotions containing unique discounts. Create and combine Offer automatic discounts and discount codes including a percentage or fixed amount off, free shipping, or a new discount type from an app. Combine discounts and create even more attractive offers for your customers. Customize and configure Apply a discount to an entire order, one or more collections, or a single product. Set, schedule, and configure minimum requirements for all discount types, including limited-time offers. Measure and improve With powerful analytic tools that track all your promotions, you can monitor performance, make strategic changes, and improve your discount offerings. Simplified reporting Get a clear understanding of what’s working and what isn’t. View full details by discount, gross sales, returns, net sales, and more. Share discounts Use shareable discounts links to bring buyers right to the product page with discounts automatically applied at checkout.