Sentiment Analysis

SmartSurvey’s Sentiment Analysis is an AI-powered tool that automatically detects emotional tone and recurring themes in open-text survey responses. It enables organizations to understand how respondents feel—whether positive, negative, neutral, or mixed—without manual tagging, helping teams act faster and more effectively on feedback 

Features

• Real-Time Emotion Detection: Instantly identifies sentiment in responses as they are received.
• Automated Tagging: Classifies feedback as Positive, Negative, Neutral, or Mixed.
• Sentiment Filtering: Highlights urgent negative feedback for immediate action.
• Touchpoint Analysis: Tracks emotional trends across customer journeys.
• Departmental Sentiment Comparison: Reveals engagement levels across teams.
• Wellbeing Detection: Identifies stress or burnout in employee feedback.
• Feature Sentiment Tracking: Measures reactions to product releases.
• Training Feedback Analysis: Evaluates course effectiveness based on sentiment.
• Custom Dashboards: Visualize sentiment data using charts (bar, pie, stacked, etc.)

Capabilities

• Scalable Analysis: Handles thousands of responses instantly.
• Manual Override: Users can adjust sentiment tags based on context.
• Visual Reporting: Sentiment data can be pinned to dashboards and shared.
• Multi-Channel Capture: Collect feedback via email, SMS, QR codes, pop-ups, and web embeds.
• Secure & Compliant: GDPR-compliant, ISO 27001 certified, UK-based data storage 1.

Benefits

• Time-Saving: Eliminates manual tagging, saving hours of analysis.
• Actionable Insights: Enables faster response to issues and trends.
• Improved Decision-Making: Empowers teams with emotional context behind feedback.
• Enhanced Engagement: Helps detect and address morale issues early.
• Cross-Functional Use: Valuable for customer experience, HR, product teams, and training departments