
RevXAffle
RevX is a programmatic advertising platform for app growth, offering user acquisition, retargeting, and creative optimization with full transparency.
Vendor
Affle
Company Website

Product details
RevX is a mobile-first programmatic advertising platform designed to accelerate app growth through precision targeting, dynamic creative optimization, and strategic retargeting. It empowers advertisers to acquire high-value users, re-engage existing ones, and maximize return on ad spend (ROAS) across mobile and connected TV (CTV) channels. RevX combines deep-learning algorithms, real-time targeting, and transparent reporting to deliver measurable performance and scalable growth.
Features
- User Acquisition
- Programmatic solutions to attract high-value users at scale.
- Predictive CPA & CPI bidding powered by deep-learning algorithms.
- Supply path optimization and placement control.
- App Retargeting
- Strategic re-engagement campaigns to retain and monetize users.
- Personalized ad delivery based on user behavior and app journey.
- Real-time targeting with dynamic creatives.
- Creative Innovation
- Data-backed creative optimization using industry expertise.
- Dynamic ad formats tailored to user context.
- Creative testing and performance tracking.
- Connected TV (CTV) Advertising
- Large-screen storytelling for app promotion.
- Integrated measurement of downloads and re-engagements.
- Transparency & Reporting
- Full visibility into every impression down to the app site level.
- Real-time campaign analytics and performance dashboards.
- Log-level data access for internal analysis.
- Fraud Prevention
- Detection and elimination of suspicious bid requests.
- Ensures ads are served only to verified users.
- Placement Optimization
- Partnerships with top inventories for optimal ad delivery.
- Ensures message reaches the right audience at the right time.
Benefits
- Measurable Performance: Track ROAS, conversions, and engagement with precision.
- Scalable Growth: Reach millions of users across mobile and CTV channels.
- Creative Excellence: Deliver high-impact ads that resonate with users.
- Data-Driven Decisions: Transparent insights for smarter campaign management.
- Secure Advertising: Fraud detection ensures budget efficiency and brand safety.
- Expert Support: Dedicated mobile experts guide strategy and execution.