Leadspace Revenue Radar is a cloud-based predictive analytics solution designed for B2B sales and marketing teams to identify, prioritize, and target accounts, contacts, and buying centers most likely to convert. The platform leverages four distinct AI-driven models—Fit/Propensity, Intent, Persona Fit, and Buyer Engagement—to analyze firmographic, technographic, and behavioral data, generating actionable insights that guide teams directly toward closeable business. Revenue Radar integrates with Leadspace Studio and popular CRM and marketing automation platforms, enabling users to visualize territories, optimize funnel engagement, and operationalize their Total Addressable Market (TAM) and Ideal Customer Profiles (ICP). By aggregating multi-source data and applying advanced scoring, Revenue Radar helps organizations focus resources on high-probability opportunities, improving conversion rates and maximizing ROI.

Key Features

Four-Signal AI Targeting Combines Fit/Propensity, Intent, Persona Fit, and Buyer Engagement models for precise account prioritization.

• Analyzes historical conversion data, intent signals, persona profiles, and engagement activity
• Scores accounts and contacts for likelihood to buy

Predictive Fit & Propensity Modeling Uses machine learning to identify high-returning market segments and prioritize leads.

• Applies conversion data to score opportunities
• Optimizes territory assignments and sales effectiveness

Intent Scoring Monitors first- and third-party intent signals to identify active buyers.

• Scores accounts based on product/category-specific activity
• Surfaces timely opportunities for outreach

Persona Fit Modeling Matches contacts to ideal buyer personas for targeted engagement.

• Scores database and inbound leads for persona alignment
• Finds net-new contacts within target accounts

Buyer Engagement Scoring Tracks and scores engagement with marketing programs and website content.

• Prioritizes leads based on real-time buyer activity
• Integrates with marketing automation platforms

Benefits

Accelerated Revenue Generation Focuses sales and marketing efforts on accounts most likely to close.

• Reduces wasted resources on low-probability leads
• Increases conversion rates and sales velocity

Optimized Campaign Targeting Enables precise segmentation and activation of high-value audiences.

• Improves ROI on marketing spend
• Enhances alignment between sales and marketing teams

Data-Driven Decision Making Provides actionable insights for territory planning and opportunity management.

• Visualizes TAM, ICP, and whitespace for strategic investment
• Supports dynamic, unified buyer profiles